We developed a strategic plan for the launch event of TOGETHER, a women-exclusive social club in Mexico City, targeting entrepreneurs and remote-working professionals. We established a partnership with Niv, a trendy restaurant in one of the city’s most exclusive neighborhoods, to host a Galentine’s Day celebration. Through morning coffee chats and a week-long social media blitz, we strategically promoted the event, resulting in a full-house attendance. The result? An impressive $2k profit for Niv in just three hours. Moreover, we gained exposure from multiple brands, including a florist who provided complimentary roses to all female attendees.